SoHo Shopping

SoHo Neighborhood Shopping Guide. SoHo is a popular neighborhood for shopping in New York City. There is a wide range of shops in the area, appealing to shoppers with different styles, budgets, and sensibilities.

1. The Laundress – Visit Website

199 Prince St
New York, NY 10012

(212) 564-6788

Maintain a clean grownup wardrobe without the headache using The Laundress’s range of non-toxic washing products — a serious upgrade from your typical all-purpose detergent. Their selection includes separate solutions for wool and cashmere, denim, and dry clean-only items.


2. Taschen – Visit Website

107 Greene St
New York, NY 10012

(212) 226-2212

Taschen acts as both a gallery and a book store that holds the publishing house’s impressive collection of coffee table books published on art, fashion, and design.


3. Garrett Leight Optical – Visit Website

149 Grand St
New York, NY 10013

(917) 262-0955

Step into the light at Garrett Leight’s first East Coast outpost, where the brightly colored lenses only compete with the greenery and cacti that bring a California-cool vibe to glasses shopping.

Photo: Garrett Leight

4. Repetto – Visit Website

400 W Broadway
New York, NY 10012

(917) 999-0501

When you stop into this fancy French ballet brand’s first US store, you’ll find more than flats displayed under the Baccarat crystal chandelier. Expect to find all sorts of shoes, handbags, ready-to-wear, and activewear.


5. Kirna Zabete – Visit Website

 477 Broome St
New York, NY 10013

(212) 941-9656

Kirna Zabete was started by two best friends in 1999, and though now the brand is down to one, the store’s solid fashion rep still stands as the place that sells “the most important designers of today and tomorrow.”


6. Tomorrowland – Visit Website

476 Broome St
New York, NY 10013

(929) 248-8178

Allow this Japanese boutique to be your fantasy stop with its expensive but interesting selection of home decor, fragrances, handbags, apparel, and even silly key tags.


7. What Goes Around Comes Around – Visit Website

351 W Broadway
New York, NY 10013

(212) 343-1225

The store’s vintage selection of like-new designer pieces includes a pristine selection of high-end bags and jewelry from Chanel, Louis Vuitton, Hermés, and more. It’s a favorite spot of both costume designers and celebrities, as well as a cool girl or two.


8. Gentle Monster – Visit Website

79 Grand St
New York, NY 10013

(646) 928-1694

This is the first North American location for this four-year old Korean eyewear brand and features a concierge that aims to give customers a taste of Korean hospitality when shopping its avant-garde frames. Don’t miss the art installation in the back room, either.


9. Canvas Home – Visit Website

426 Broome St
New York, NY 10013

(212) 372-7706

High-end housewares shop Canvas Home specializes in fair-trade, green, and modern furniture and textiles selected to fill specific voids in a home, especially when it comes to entertaining.


10. Anthom – Visit Website

25 Mercer St
New York, NY 10013

(877) 747-1776

This minimalist cool-girl brand’s newest space has a gallery feel, lending the impression that each item displayed actually is art. Bonus: the sales associates on hand are excited to help you create and style outfits.


11. VFILES – Visit Website

12 Mercer St
New York, NY 10013

(212) 804-6400

The cool kids behind VFiles are always leading the wave of what’s next in fashion, touting itself as a place to discover, collaborate, and create something new.


12. American Two Shot – Visit Website

135 Grand St
New York, NY 10013

(212) 925-3403

American Two Shot mixes the electric and cheeky with the cool and hip, offering indie brands (and a lot of local ones) like Samantha Pleet, Rachel Antonoff, and Dusen Dusen.


13. Stadium Goods – Visit Website

47 Howard St
New York, NY 10013

(646) 779-8410

Veteran sneakerheads teamed up for this retail location that has long walls of rare kicks and coveted Supreme apparel. Looking to sell your own pairs? Go to the intake center around the corner on Canal Street.


14. Opening Ceremony – Visit Website

35 Howard St
New York, NY 10013

(212) 219-2688

Opening Ceremony has become a fashion mainstay with an insider feel. Whether you stop into the store looking for the latest designer collection or just to browse what’s new, the selection never disappoints.