A Guide to New York’s SoHo Neighborhood

Soho, NYC is a shopping enclave full of high-end boutiques and buzzworthy pop-up shops, as well as a sea of street vendors touting designer knockoffs in the form of sunglasses, handbags and scarves. Just make sure to save some change—and your phone battery—so you can grab coffee and a pastry from one of the many Instagrammable cafes and eateries packed into the downtown nabe.

But don’t write off Soho as a mere urban shopping mall. Though many of the aer galleries that made Soho New York a contemporary-art hot spot in the 1970s and ’80s decamped to Chelsea and the Lower East Side, some excellent art spaces remain.

Walk along the cobblestone streets and find great New York restaurants, bars and things to do in this downtown neighborhood.

• Varies by store

Flagship Stores
• One Kings Lane
• Gucci
• Nike
• Rebecca Minkoff
• Uniqlo
• Apple
• Topshop
• Karl Lagerfeld
• Michael Kors
• Bloomingdale’s
• American Apparel
• Club Monaco


FAQ About SoHo

What does "SoHo" stand for?

The name “SoHo” stands for South of Houston Street (pronounced HOW-stun in New York City) and refers to the area in Lower Manhattan between West Houston Street to the north and Canal Street at the south, bordered by 6th Avenue and Lafayette Street.

What else is there to do in SoHo?

Although it’s a world-renowned destination for high-end shopping and boutiques, SoHo is also home to a number of art galleries and cultural destinations, including the New Museum, the Tenement Museum, the New York City Fire Museum, and The Museum of Interesting Things, a unique traveling exhibit with rotating fascinations.

What are the typical store hours in SoHo?

Most stores are open until about 10 a.m. – 8 p.m., except on Sundays when shops open around noon and close a bit earlier at 6 or 7 p.m.